Search
Close this search box.

Master’s Degree in User Experience for the Design of Digital Products and Services

years training designers

+ 0

COURSE

10 months

CURSO

10 months

CREDITS:

60 ECTS

MODE:

Presential in Madrid

LANGUAGES:

Spanish

DATE:

October 2024 - July 2025

AVAILABLE SPOTS:

90

SCHEDULE:

Wednesday, Thursday and Friday from 18:30 to 22:00 h.

WHY

Official Master designed in collaboration with Telefónica I+D.

Innovative model of University-Company collaboration. Guaranteed internships in leading companies in different sectors.

Completely face-to-face training in the leading center in the areas of design and technology in Spain.

State-of-the-art equipment, installations and software so that you can develop your projects with the tools used in large companies.

UDIT Mode

Only University specialized in Design and Technology

Our University Campus located in the heart of Madrid is full of activities, masterclasses, catwalks, contests, fairs, events, etc. to maximize the creativity of students.

Pioneers

We are pioneers in elevating Design careers to the university level, creating the first Official Degrees in Product Design, Fashion Design, Interior Design, Video Game Design and Development or Multimedia and Graphic Design.

International Vocation

We have numerous agreements with some of the best universities in the world of design so that our students can incorporate international and multicultural experience into their time at the university.

Industry professors active in the industry

85% of our teachers are professionals who combine teaching with their careers in the Creative Industry.

Business vision

More than 2,600 agreements signed with the main companies in the sector for the professional practice of our students, advice and exchange of experiences and research.

Extraordinary students

Our students are at the heart of the University: they are creative and creative. In a unique ecosystem, we encourage teamwork, personalized attention and participation in national and international competitions to maximize their skills. As a result, our students ‘ work has won hundreds of competitions worldwide.

Training in state-of-the-art technology

During your studies, we will provide you with the necessary tools to use technologies effectively and creatively, allowing you to explore new possibilities and overcome conventional boundaries. You will be able to acquire the knowledge and skills needed to integrate advances in artificial intelligence and apply them in your creative work with our degrees in applied artificial intelligence.

Curriculum

The Master’s Degree in User Experience for the Design of Digital Products and Services (UX) is divided into 60 ECTS credits and lasts one year.

DOWNLOAD CATALOG AND RATES

CONSULT THE TEACHING GUIDES

 

COLLABORATING PROFESSIONAL PARTNER

 

 

During the course our students will learn how to use Figma, the fastest growing tool for prototyping and interface design.

You will be trained in user experience and usability through eleven modules that will provide you with knowledge of:

  • New paradigms of design in the 21st century.
  • History and background. Social, economic and technological foundations (What it is and how it arises). The different schools, different nomenclatures and their evolution towards a common corpus.
  • State of the art. UX challenges and opportunities. The digital products and services industry.
  • The professional context of UX. Organizational models (start ups, consulting firms, integrated departments in companies, etc.). integrated departments in companies, etc.). The different disciplines involved in the process, associated profiles, skills and knowledge. The UX department of Telefónica I+D as a study model.
  • Introductory project workshop (Background and internal research, user research, design, prototype, testing and production, business, launch, measurement).

  • What is UX Research.
  • Objectives and problems covered by UX Research. Research teams and specific methodologies.
  • Role of UX research in the development of products and services.
  • Phases of the research process. Activities and challenges of research projects.
  • Qualitative and quantitative research methodologies and techniques in UX.
  • Sampling, sample selection, user typologies.
  • Analysis: Data interpretation, hypothesis generation and information modeling.
  • Tools for collecting information from users. Deliverables and artifacts for information sharing.

  • Products and Services: history and context. The role of the designer and its relationship with UX.
  • Fundamentals of Strategic Design: Value creation, vision and narrative.
  • Methodologies: Teamwork and stakeholder alignment with Design Thinking in Agile, Lean or Waterfall contexts.
  • Processes and tools: Exploration, conceptualization, prototyping, implementation, launch and follow-up. Metrics and validation throughout the process.

  • The role of the UX leader. Skills, responsibilities and knowledge to be a good leader. Self-knowledge: first step to lead. Team development.
  • UX team leadership and development Team models and organizational structures. Different profiles and disciplines. Talent recruitment, selection and hiring processes. Building the UX team.
  • UX project management. Typologies, time and resource planning. Budgeting and incident management.
  • Teamwork and communication

  • Introduction to innovation: Frameworks and approaches. Frameworks and approaches. Evolutionary innovation and disruptive innovation.
  • Innovation in products and services.
  • Innovation in processes and business models.
  • Social innovation.

  • Review of the business perspective in the development of products and services.
  • Business strategy design.
  • Business models. Approaching business models in uncertain environments. Evolution of business models.
  • Company and product/service performance and success metrics.

  • Social, cultural and ethical impact of emerging technologies on society and human behavior.
  • Virtual Reality and Augmented Reality.
  • Big Data.
  • Product and service design and user experience in the context of ubiquitous computing or IoT.
  • Internet of things.
  • Design process, development, industrial manufacturing and product life cycle. Impact on design.

  • Introduction. The multiple dimensions of the design context and their influence on the user experience.
  • Psychology and Physiology in Design and Communication.
  • Design theories. Vocabulary and grammar.
  • Theories and principles of design. Behavioural principles.

  • Methodologies for the analysis and conceptualization of research.
  • Methodologies for research design and planning.
  • Methodologies for research development.
  • Methodologies for the analysis and validation of the proposed models.
  • Methodologies, techniques and tools for research dissemination.
  • Lines of research in User Experience Design.
    • People / users; Research on users, their characteristics, emotions, motivations and cognitive processes: psychological models and theories.
    • Products / artifacts; Product as a starting point for UX design: formalist aesthetics and product semiotics, etc.
    • User / product; the interaction between the user and the product: Gestalt theory, meme theory, etc.
    • The social nature of User Experience; Theories about relationships and communication between people: co-experience, Communication accommodation theory, etc.
    • Design: The contribution of design theories to User Experience: design rationale, interaction design, etc.

Development of personal skills through the realization of projects within a multidisciplinary team in one of the companies with which UDIT has collaboration agreements, thus favoring professional communication skills.

Completion of an original and individual work in which the knowledge acquired in the Master is integrated and reflected.

Connecting with Businesses

The relationship between University-Business is vital for the professional success of the students, so professional internships are a fundamental aspect in the curricula of all our degrees. UDIT is constantly working to foster partnerships with companies, developing an ecosystem of companies and institutions that collaborate in the professional development of our students.

We have signed more than 2,600 active internship agreements with the main companies in the sector such as:

STATE-OF-THE-ART FACILITIES

TRAIN IN EXCELLENCE AT THE LARGEST CAMPUS OF TECHNOLOGY AND APPLIED SCIENCES IN MADRID.

The new campus will be located at the emblematic Calle Alcalá, 506.

Students will receive personalized teaching in state-of-the-art classrooms and laboratories and top-quality equipment. A privileged location. In front of the Quinta de los Molinos Park, a green space with more than 20 hectares of surface area, with a subway station at the main entrance with direct connection to Gran Vía, several bus lines and Bicimad service.

 

  • Located on one of the main arteries of the city, Alcalá Street, the new UDIT campus will incorporate 7,000 new m2 of state-of-the-art technology.

  • Specific spaces for technological immersion: guarantee the generation of knowledge adapted to current and future realities.

  • Open facilities within the building in which to develop university life.

  • State-of-the-art equipment and programs adapted to the needs of each subject.

Feedback from students

STUDENT PROJECTS

Descubre los proyectos de nuestros alumnos y alumni a través de este link.

Career opportunities

Hundreds of our Master in User Experience alumni are already working in the main companies of the sector in areas and positions such as:

  • User Experience Manager
  • Head of Design
  • Head of Research & Development
  • Senior Design Researcher
  • Senior Researcher and Innovation Strategist
  • Senior Product & Service Designer
  • UX Lead / Innovation designer
  • UX Coordinator
  • UX Advocate
  • Digital Strategy

Go one step further

If you’re interested in this program, don’t hesitate to contact us. We will help you resolve your doubts and guide you through the process of choosing your future.

You can count on me to answer your questions.

Eva

Student counselor at UDIT

eva-iglesias

FAQs

Currently there is a great demand for specialists in User Experience and Usability. On the one hand, the rise of apps and digital businesses has demanded these profiles, key in the development of platforms. On the other hand, traditional businesses have begun a transformation process focused on the consumer. UX processes become necessary in any customer experience, both physical and digital.

Yes, this Master can be subsidized by FUNDAE. Check with our admissions department for all the details. FUNDAE is a public company that manages the funds destined to the training programmed by the companies, which they can make effective by means of bonuses in their contributions to the Social Security. They favor the access, through subsidies, to free and quality training for all workers.

Adobe programs are installed on the computers enabled for this purpose in the classrooms. Starting in the 2025-26 academic year, all UDIT students will have an Adobe Creative Cloud license that can be used on any device, inside or outside the University.

The Master’s program lasts 1 year. From October to July, 60 ECTS.

The salary of a user experience designer can vary depending on location, experience and sector. In Spain, average salaries are between:

  • Junior UX Designer: 25,000 to 35,000 euros per year.
  • Intermediate UX Designer: 35,000 to 50,000 euros per year.
  • Senior UX Designer: €50,000 to €70,000 per year or more, depending on responsibility and complexity of projects.

At UDIT, we prepare our students to access the best job opportunities, providing them with an excellent education and a strong connection with the industry.

To be a successful UX designer, the following characteristics are essential:

  1. Empathy: Ability to understand and anticipate users’ needs and emotions.
  2. Creativity: Ability to find innovative and effective solutions to design problems.
  3. Communication: Skills to express ideas and concepts in a clear and persuasive manner.
  4. Critical thinking: Detailed analysis of problems and evaluation of possible solutions.
  5. Collaboration: Ability to work as part of a team and coordinate with different areas of the company.
  6. Technical knowledge: Familiarity with design and development tools such as Sketch, Figma, Adobe XD and basic principles of HTML and CSS.

In our Master in User Experience, you will learn how to design intuitive and user-centered interfaces. The program covers:

  • User Research: Techniques to understand user needs and behaviors.
  • Interaction Design: Creation of interfaces that facilitate navigation and efficient use of digital products.
  • Prototyping and Usability Testing: Development of prototypes and evaluation of their effectiveness with real users.
  • Information Architecture: Content organization and structure to improve accessibility and comprehension.
  • Visual and Graphic Design: Principles of aesthetic design applied to digital interfaces.
  • Agile Methodologies: Implementation of agile processes for the development of UX projects.

A user experience (UX) specialist is a professional dedicated to improving user interaction with digital products and services through different design methodologies applied to the user experience of the product or service. Their work is very varied and can specialize in analysis, conceptualization or execution.

His responsibilities include:

  • Research and analysis of user needs and behaviors.
  • Design of interfaces that are functional, intuitive and attractive.
  • Usability testing to identify and solve interaction problems.
  • Collaboration with other departments such as development, marketing and product to ensure a consistent and optimized experience.

The master’s degree is of particular interest to designers of any specialty, architects, marketing, communication and business intelligence specialists, researchers in user and consumer experience and behavior, sociologists, psychologists, industrial engineers and computer scientists. ….

Today, new forms of production lack specialized and qualified professionals, so this master’s degree provides the opportunity to adapt previous knowledge, creative skills and personal concerns to this growing demand worldwide, which has been neglected by higher education.

Quality Management System

RUCT (REGISTRY OF UNIVERSITIES, CENTERS AND DEGREES)

Master in User Experience

Verification and modification reports

Verification report

Quality Assurance System

Internal Quality Assurance System

Quality Assurance Committee Officers

Quality Assurance Committee Officers

Main results of the title

Main results of the title

Number of places in the Master in User Experience UX : 90

Verification and Modification reports

Verification report

CONTACT us

If you have any questions or if you want to set up your access, please write or call us on +34 915 55 25 28.