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Degree in Fashion Management and Communication

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COURSE

4 years

CURSO

4 years

CREDITS:

240 ECTS

MODE:

Presential in Madrid

LANGUAGES:

Spanish / English - Spanish (bilingual)

DATE:

September 2025

AVAILABLE SPOTS:

90

SCHEDULE:

1st and 2nd mornings, 3rd and 4th afternoons.

WHY

A benchmark university in the fashion sector, being the first in Spain to offer a degree in Fashion Management and Communication.

Train in fashion management, communication and marketing. Lead the global marketing of fashion products and collections.

You will be able to study the Degree in Fashion Management and Communication, exclusively inbilingual mode (Spanish/English), building a more competitive profile.

If you are passionate about communication and have an interest in fashion and don’t know how to merge the two, this is the degree for you. You will be able to face global challenges within the sector.

UDIT Mode

Only University specialized in Design and Technology

Our University Campus located in the heart of Madrid is full of activities, masterclasses, contests, fairs, events, etc. to maximize the creativity of students.

Pioneers

We are pioneers in elevating Design careers to the university level, creating the first Official Degrees in Product Design, Fashion Design, Interior Design, Video Game Design and Development or Multimedia and Graphic Design.

International Vocation

We have numerous agreements with some of the best universities in the world of design so that our students can incorporate international and multicultural experience into their time at the university.

Industry professors active in the industry

85% of our teachers are professionals who combine teaching with their careers in the Creative Industry.

Business vision

More than 2,600 agreements signed with the main companies in the sector for the professional practice of our students, advice and exchange of experiences and research.

Extraordinary students

The heart of the University is our students: they are creative and creative. In a unique ecosystem, we encourage teamwork, personalized attention and participation in national and international competitions . As a result, the institution and our students have been awarded in hundreds of national and international competitions. An example of this is the National Innovation and Design Award granted by the Ministry of Science and Innovation, being the only university to receive it.

Training in state-of-the-art technology

During your studies, we will provide you with the necessary tools to use technologies effectively and creatively, allowing you to explore new possibilities and overcome conventional boundaries. You will be able to acquire the knowledge and skills needed to integrate advances in artificial intelligence and apply them in your creative work with our degrees in applied artificial intelligence.

Bilingual (ESP/ENG) bilingual (ESP/ENG)

You will be able to study the Degree in Fashion Management and Communication in bilingual mode (Spanish/English), building an attractive and competitive profile, learning technical vocabulary and improving your communication skills.You will be able to build an attractive and competitive profile, learning technical vocabulary and improving your communication skills, acquiring fluency in a multicultural environment, and enjoying new opportunities and experiencesthat will help you to improve your career opportunities. insertion in the labor market.

Curriculum

The curriculum of the Bachelor’s Degree in Fashion Management and Communication is divided into 240 ECTS credits divided into 4 courses.

DOWNLOAD THE CATALOG AND FEES

 

Consult the Teaching Guides of the Degree in Fashion Management and Communication.

You will be introduced to the keys to fashion management, marketing and communication (journalism and criticism), understanding the global phenomenon of fashion, both from a historical and sociological point of view. You will also begin to familiarize yourself with the workings of this powerful industry and the importance of sustainability.

Subject Semester ECTS credits Hours
Digital Design I 1 6
Fundamentals of fashion design 1 6
Fundamentals of business management 1 6
Sociology and fashion trends 1 6
Fashion Industry I A 6
English I A 6
Marketing fundamentals 2 6
Journalism and fashion criticism 2 6
Sustainable fashion development 2 6
History of Art and Clothing I 2 6

You will learn the digital tools for communication (design, video, composition, retouching…) and the keys to understand brand communication. You will also start with the study of trends, market research, psychology, consumer behavior and the impact on the environment.

Subject Semester ECTS credits Hours
Design and society 1 6
History of Art and Clothing II 1 6
Fashion Industry II 1 6
Corporate communications 1 6
English applied to fashion A 6
Sustainable management of the fashion value chain A 6
Audiovisual communication 2 6
Design culture 2 6
Digital Design II 2 6
Fashion market research 2 3
Psychology of perception 2 3

This is the course in which you will develop a fashion film, get professional training in fashion photography, styling and art direction. You will experience how to successfully communicate a collection created by your own design colleagues within the Mercedes-Benz Fashion Week calendar, and you will understand how retail and luxury marketing works.

Subject Semester ECTS credits Hours
Audiovisual creation: Fashion film 1 6
Fashion Marketing 1 6
Fashion branding 1 3
Brand strategy 1 3
Fashion markets: retail and luxury 1 6
Global economic environment A 6
Innovation and entrepreneurship in the fashion industry A 6
Audiovisual editing 2 6
Styling and art direction 2 6
Fashion business strategy 2 6
Fashion photography 2 6

It is the year of maximum specialization addressing strategic marketing management, marketing plans, on and offline communication, window dressing and the implementation of what you have learned, providing value in companies and demonstrating it in the final degree project that you will present to professors and fashion professionals.

Subject Semester ECTS credits Hours
Direction and management of fashion companies 1 6
Fashion window dressing 1 3
Design management 1 6
Fashion marketing and digital business 1 3
Deontological ethics, personal skills and applied legislation. 2 6
Offline-online fashion communication 2 6
Strategic communication plan 2 6
External internships A 12
Final thesis A 12

You will be able to complement your university education with our specialized training in Artificial Intelligence, the technology that is revolutionizing the creative industry.

UDIT offers four degrees, from the most basic to the most advanced, in Artificial Intelligence that you can study while pursuing your degree.

Each of them is composed of two subjects of 6 ECTS each, to be taught throughout the academic year, one in the first semester and the other in the second semester. Sou can only take one degree per academic year.

If you decide to pursue all four degrees you will be able to acquire a University Diploma Specialist in Artificial Intelligence.

DO YOU WANT TO KNOW MORE?

Do you want to boost your professional profile from the start? Discover the advantages of studying the degree in bilingual mode and the curriculum.

Connecting with Businesses

The relationship between University-Business is vital for the professional success of the students, so professional internships are a fundamental aspect in the curricula of all our degrees.

You will come into contact with companies and professionals of the sector through partnerships, workshops or events such as About Fashion, ameeting of Communication and Fashion where students of the Degree in Fashion Management and Communication receive the visit of some of the greatest personalities of the fashion communication sector sharing various master classes and round tables.

We have signed more than 2,600 active internship agreements with the main companies in the sector, such as:

Feedback from students

Prizes and awards

The talent of our students has played a leading role in major national and international competitions over the years:
  • MBFW FASHION SHOW

  • SAMSUNG EGO GATEWAY

  • FIMI FASHION SHOW

  • FEEL THE YARN

STATE-OF-THE-ART FACILITIES

Our university campus has the best technological and professional equipment used in large companies. You will have 13,000 m2 spread over three buildings with state-of-the-art facilities designed for your learning and practice.

  • "A physical archive with 300 innovative and sustainable materials accessible for your designs."

  • "200 CINTIQ graphics tablets and 400 computers with dedicated software".

  • "Turn your ideas into digital reality"

INTERNATIONAL EXPERIENCE

At UDIT we are constantly working to promote partnerships with the best universities and companies related to design and advertising. We are looking for promote opportunities for our students, incorporating international and multicultural experience into your time at the university.

You will have the opportunity to participate in workshops, courses or conferences in English, and take part in trips, workshops, experiences and international programs.

Exclusive collaboration agreement. UDIT students will have access to special conditions in courses taught by the prestigious Colleges of University of the Arts London. We are the only university institution in Spain with this type of agreement signed with UAL. More information about UDIT

STUDENT PROJECTS

Descubre los proyectos de nuestros alumnos y alumni a través de este link.

Career opportunities

Hundreds of our Fashion Management and Communication alumni are already working in leading companies in the sector in areas and positions such as:

COMMUNICATION AND MARKETING

  • Marketing Management
  • Communication management
  • Public Relations
  • Brand management
  • Advertising creation

ART & DESIGN

  • Visual merchandising
  • Art direction
  • Strategy design

MANAGEMENT

  • Event direction and management
  • Project management
  • Coordination of design teams
  • Protocol and institutional relations management
  • Store Manager
  • Research and trend analysis

CONSULTING

  • Sustainable design consultant
  • Consultant for companies
  • Corporate communications consultant

Go one step further

If you’re interested in this program, don’t hesitate to contact us. We will help you resolve your doubts and guide you through the process of choosing your future.

You can count on me to solve all your doubts

Sergio

Student counselor at UDIT

orientacion-sergio

FAQs

Because at UDIT we offer you a unique and winning methodology. Based on a vocation for creativity, innovative and current curricula, the incorporation of technology and innovation as the backbone, training based on real projects and critical thinking instilled by the faculty.

Yes, all degrees offered at UDIT are official and internationally recognized.

You must be careful with other degrees offered in the market as “Official Degrees” that in reality are not.
To check if a degree is official, you should consult the website of the RUCT (Registro de Universidades, Centros y Títulos), an official body belonging to the Ministry of Universities that oversees academic organization and university officialdom.

If you come from the Spanish educational system, you must meet at least one of the following requirements to study this degree at UDIT:

  • To have passed the University Entrance Exam (EVAU) with a grade of APTO.
  • Students coming from a Higher Level Training Cycle or FP II.
  • Students entering from completed Spanish university studies.
  • Students accessing through the University Entrance Examination for those over 25 years of age, for those over 40 years of age and for those over 45 years of age.

Students from educational systems outside Spain:

  • Students from pre-university education systems of European Union member states and countries with reciprocity agreements.
  • Students in possession of the International Baccalaureate Diploma.
  • Students from foreign pre-university education systems.
  • Students with foreign university studies who access through homologation of their studies.
  • Students with official foreign university studies completed or not yet completed, who gain access through official validation.

The first step is to request information, you can do it through the web, by phone at 91 555 25 28 or by email: orientación.universitaria@udit.es.

The next step is to perform the level test, whose objective is to know the student’s academic competencies, allowing the detection of reinforcement actions before the beginning of the course.

Once you have taken the test and have been notified of your admission to UDIT, make a registration reservation to guarantee your place for the next course.
Places are awarded on a first-come, first-served basis.

All our Degrees start from scratch, so it is not necessary to take a specific type of baccalaureate. Even so, if you have any doubts, you can consult this article for more information.

It is true that due to the typology of our degrees, it is usually recommended to take a bachelor’s degree in arts or science and technology.

The entrance test aims to better understand the profile of the future student precisely to be able to offer personalized attention and, if necessary, to reinforce any previous skills such as artistic drawing.

Under no circumstances should you be concerned about your previous training when it comes to getting the most out of our careers.

What bachelor’s degree do you need to study Fashion Management and Communication?

Of course, by offering you an official degree, you can apply for all public scholarships for this type of degree.
In addition, official scholarships are compatible with our internal study grants. If you have a good academic record or if creativity is part of your DNA, do not hesitate to apply for all of them.
You can check the details in this link.

Yes, exclusively, our incoming students will be able to choose to study the Interior Design Degree in a bilingual way, Spanish/English. This means that at least 60% of the teaching will be in English and the rest in Spanish. An added value to your career with a view to your international projection. In order to access the degree, a level of English accredited by an official diploma will be required. Students who choose this option will receive the Official Degree in Fashion Management and Communication / Bachelor Degree in Fashion, Business & Communication.

Fashion management and communication is a discipline that merges knowledge of management, marketing and communication focused on the fashion industry. Professionals in this field are responsible for planning, organizing and directing events, marketing campaigns, and communication strategies that position fashion brands and products in the global marketplace.

The Fashion Management and Communication Degree at UDIT covers a wide range of subjects, including:

  • Fashion History: Understand the evolution and important milestones of fashion over time.
  • Fashion Marketing: Strategies to promote brands and products in the competitive fashion market.
  • Visual Communication: Techniques to transmit effective messages through images and visual media.
  • Fashion Event Management: Organization and planning of fashion shows, trade fairs and other key industry events.
  • Trends and Coolhunting: Identification and analysis of new fashion trends.

UDIT does not require a cut-off mark for admission to the Degree in Fashion Management and Communication. However, due to the specificity of these programs, potential students must take their own specific admission tests.

Quality Management System

RUCT (REGISTRY OF UNIVERSITIES, CENTERS AND DEGREES)

Degree in Fashion Management and Communication

Verification and modification reports

Verification report

REPORT OF THE COUNCIL OF UNIVERSITIES

Resolution of the Council of Universities

Internal Quality Assurance System

Internal Quality Assurance System

No. of places in the Degree in Fashion Management and Communication: 90

CONTACT us

If you have any questions or if you want to set up your access, please write or call us on +34 915 55 25 28.